Theatre Row Supergraphic

As a part of the renovation of their five-story complex, Theatre Row asked Flyleaf Creative to develop a supergraphic to wrap the building's prominent staircase.

Inspired by the company's geometric logo and the natural angles of the space, I conceptualized, designed, prototyped, and oversaw production of a large-scale installation. The mural responds to the movement of the staircase, following its ascent and becoming more complex with each level climbed. Wayfinding nests neatly inside the design, guiding viewers upwards (or down) to their destination.

Client
Theatre Row
Team

Agency: Flyleaf Creative

Architect: Architecture Outfit

Design: Audrey Stanton

Installation: MG Imaging